(06/29/2008) – OSG Tungaloy will invest US$ 2,5 millions in Argentina to open a branch and install a special tools plant in Buenos Aires. With eight employees, OSG Tungaloy Argentina S.R.L started operating in June 1st. In the future, this branch will probably concentrate the assistance to all the Spanish language countries from South America.
“We are attending to our headquarter request´s of enlarging our presence in South America”, explains Mara Nardi, Commercial Corporative Manager to OSG Tungaloy. “As we had a short expressive participation in Argentina (the second main market in the area), where we were already actuating through distributors, we decided to open a branch”.
According to the manager, the target is to increase the market share they already have in that country of 1,5% to something near 10% until the end of 2009. To reach this target, they invested US$ 500.000 to mount the branch and a stock center and are designating new agents.
To introduce the company to the local market, OSG Tungaloy exposed in Fimaqh (the most important exhibition tools and machines fair in Argentina) in May with its own booth. “We made uncountable contacts and we felt big interest for our products line”, says the manager.
She also says that was possible to realize a small necessity, mainly in the rotative tools segment. This is one of the reasons that justify the US$ 2 millions investment the company is planning to install the special tools plant. “Tools market in Argentina represents nearly 1/5 of brazilian market. It is a very significative volume to us”, emphasizes her.
Translated by Luara Fukumoto